They have entered the eco-frontier with their creative applications of what was naturally available from their immediate environment. The trend is now “sustainability” where emerging markets like the Philippines highlights the role of creativity and innovation in achieving solutions for a better world.

From electric-powered jeepneys to recycled shopping bags, sustainability becomes a buzzword for local businessmen and manufacturers craving for a new niche in today’s world. Meet the eco-preneurs from the recently concluded National Trade Fair.  As sustainability becomes more mainstream, Filipino manufacturers have become more daring with their products and applications.

Philippine abaca was made into candle holders. Mussels, sea urchins, and recycled bottles were crafted into vases. Coconut shells became lamps. Corn husks were developed into slippers and handmade paper. Handmade papers were woven into pillows. Sawdust was used for home ornaments. And water lilies were made into fashionable footwear.

It is also worth noting the multiplier effect of these businesses to the farmers and folks who relied on them. Manufacturers develop their designs with the production chain in mind. Companies like the Womenkraft Fairtrade that manufactures lamps from durian barks benefit the women in Panabo, Davao while the Banga Cornhusk Association benefits close to a hundred farmers in South Cotabato. 

There seems to be no design boundaries any longer for the eco-minded whose design concepts can be anything from the unthinkable to fashionable.

Thus far, the National Trade Fair and the over 200 manufacturers in the show clearly indicate that what is sustainable is also fashionable.