CITEM's mandate is to help achieve DTI's export growth targets by promoting the Philippines as a reliable source of products in the global market. CITEM's activities include:
planning and implementing trade fairs and missions
executing industry development programs for emerging export products and services
coordinating merchandise and technical assistance programs, and
carrying out other programs and activities that impact on exports.
CITEM organizes local and international trade fairs showcasing the Philippines's finest products and services. It also spearheads Philippine participation in overseas trade fairs.
CITEM organizes trade participation in selected trade fairs abroad, which opens valuable leads for Philippine exporters and provides opportunities for them to expand their market by introducing Philippine-made products and services directly to buyers and investors worldwide.
MERCHANDISE / TECHNICAL CONSULTANCY PROGRAMS
CITEM taps both local and foreign consultants to ensure the steady growth of manufacturers in merchandise development. The integrated technical and merchandise consultancy programs are undertaken in cooperation with funding agencies. CITEM also continues its cooperation and networking with other relevant government agencies and private institutions.
To generate consumer-level awareness of and demand for Philippine products, CITEM mounts in-store promotions, in cooperation with leading retail outlets abroad. Cultural and tourism presentations in coordination with the Department of Tourism (DOT) complement promotional activities and provide consumers with a total Philippine lifestyle experience.
CITEM Trade Opportunities Program
The CITEM Trade Opportunities Program (CTOP) is a trade referral system for foreign buyers and Philippine exporters. One-on-one business meetings may also be arranged between exporters and prospective business partners visiting the Philippines through CTOP. To avail of this service and contact prospective suppliers, buyers may e-mail email@example.com.