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The Center for International Trade Expositions and Missions (CITEM) is the export promotion arm of the Philippine Department of Trade and Industry (DTI).

CITEM is committed to develop, nurture, and promote globally-competitive small and medium enterprises (SMEs), exporters, designers, and manufacturers by implementing an Integrated Approach to Export Marketing in partnership with other government and private entities.

For three decades, CITEM has established the country's image as the premier destination for quality export products and services. It continues to set the highest standards of creativity, excellence and innovation to achieve export competitiveness in the international market.

As the prime mover in export marketing, CITEM provides export-driven programs, spearheads official participation in overseas trade fairs, organizes signature events in the Philippines and high-profile promotional activities in key markets abroad.


CITEM undertakes Design for Export initiatives:

Brand Building
Export Coaching
Product/Merchandise Development
Young Designer Development
Local-International Designer Collaboration
Permanent Showroom

 

Charter Statement



CITEM MANDATE

EO 989 October 1984
EO 133 February 1987
EO 242 July 1987
EO 242-A July 1987

To market and promote the Philippines as a reliable source of QUALITY export products and services in the GLOBAL market through TRADE FAIRS and MISSIONS and other EXPORT PROMOTIONS PROGRAMS.


Vision Statement



By 2016, CITEM will have created a distinct Philippines brand.


Mission Statement



To develop, nurture, and promote globally-competitive Philippine SMEs, exporters, designers, and manufacturers through an integrated approach to export marketing.


Core Values



A Culture of Design and Craftsmanship. Client Value Creation. Stewardship.